Hassay contributes to new book

“The Law Firm of 2030” is here — and it’s a must-read for forward-thinking legal professionals. Wayne Hassay, Managing Partner at MSH, penned Chapter 14 – “Rebranding for the Future: The Power of Trade Names and Branding in Legal Practice” challenges firms to break free from the past.

– Traditional naming conventions? Outdated.
– Expanding access to justice? That’s the goal.
– Branding like a modern business? Absolutely necessary.

This isn’t marketing fluff — it’s a call for evolution in the legal industry. If your firm wants to grow and serve more people effectively, it’s time to think like a brand with purpose. Pick your copy up here.